The 48 Laws of Power

Leadership & Management

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Adapted from the book "The 48 Laws of Power" by Robert Greene.

For a free report on strategies Robert Greene used to create his books and insights, visit his blog — Power, Seduction, and War http://powerseductionandwar.com/
Text
  • 1. BY ROBERT GREENE
  • 2. LAW 1NEVER OUTSHINETHE MASTERALWAYS MAKE THOSE ABOVE YOU FEEL COMFORTABLYSUPERIOR. IN YOUR DESIRE TO PLEASE OR IMPRESSTHEM, DO NOT GO TOO FAR IN DISPLAYING YOURTALENTS OR YOU MIGHT ACCOMPLISH THE OPPOSITE– INSPIRE FEAR AND INSECURITY. MAKE YOURMASTERS APPEAR MORE BRILLIANT THAN THEY AREAND YOU WILL ATTAIN THE HEIGHTS OF POWER.
  • 3. LAW 2N E V E R P U T T O O M U C H T R U S T I N F R I E N D S ,LEARN HOW TO USE ENEMIESBE WARY OF FRIENDS-THEY WILL BETRAY YOU MOREQUICKLY, FOR THEY ARE EASILY AROUSED TO ENVY.THEY ALSO BECOME SPOILED AND TYRANNICAL. BUTHIRE A FORMER ENEMY AND HE WILL BE MORE LOYALTHAN A FRIEND, BECAUSE HE HAS MORE TO PROVE. INFACT, YOU HAVE MORE TO FEAR FROM FRIENDS THANFROM ENEMIES. IF YOU HAVE NO ENEMIES, FIND AWAY TO MAKE THEM.
  • 4. LAW 3CONCEAL YOURINTENTIONSKEEP PEOPLE OFF-BALANCE AND IN THE DARK BYNEVER REVEALING THE PURPOSE BEHIND YOURACTIONS. IF THEY HAVE NO CLUE WHAT YOU ARE UPTO, THEY CANNOT PREPARE A DEFENSE. GUIDE THEMFAR ENOUGH DOWN THE WRONG PATH, ENVELOPETHEM IN ENOUGH SMOKE, AND BY THE TIME THEYREALIZE YOUR INTENTIONS, IT WILL BE TOO LATE.
  • 5. LAW 4ALWAYS SAY LESSTHAN NECESSARYWHEN YOU ARE TRYING TO IMPRESS PEOPLE WITH WORDS,THE MORE YOU SAY, THE MORE COMMON YOU APPEAR, ANDTHE LESS IN CONTROL. EVEN IF YOU ARE SAYING SOMETHINGBANAL, IT WILL SEEM ORIGINAL IF YOU MAKE IT VAGUE,OPEN-ENDED, AND SPHINXLIKE. POWERFUL PEOPLE IMPRESSAND INTIMIDATE BY SAYING LESS. THE MORE YOU SAY, THEMORE LIKELY YOU ARE TO SAY SOMETHING FOOLISH.
  • 6. LAW 5SO MUCH DEPENDS ON REPUTATION –GUARD IT WITH YOUR LIFEREPUTATION IS THE CORNERSTONE OF POWER. THROUGHREPUTATION ALONE YOU CAN INTIMIDATE AND WIN; ONCE YOUSLIP, HOWEVER, YOU ARE VULNERABLE, AND WILL BE ATTACKEDON ALL SIDES. MAKE YOUR REPUTATION UNASSAILABLE. ALWAYSBE ALERT TO POTENTIAL ATTACKS AND THWART THEM BEFORETHEY HAPPEN. MEANWHILE, LEARN TO DESTROY YOUR ENEMIES BYOPENING HOLES IN THEIR OWN REPUTATIONS. THEN STAND ASIDEAND LET PUBLIC OPINION HANG THEM.
  • 7. LAW 6COURT ATTENTIONA T A L L C O S TEVERYTHING IS JUDGED BY ITS APPEARANCE; WHAT IS UNSEENCOUNTS FOR NOTHING. NEVER LET YOURSELF GET LOST IN THECROWD, THEN, OR BURIED IN OBLIVION. STAND OUT. BECONSPICUOUS, AT ALL COST. MAKE YOURSELF A MAGNET OFATTENTION BY APPEARING LARGER, MORE COLORFUL, MOREMYSTERIOUS, THAN THE BLAND AND TIMID MASSES.
  • 8. LAW 7GET OTHERS TO DO THE WORK FOR YOU,BUT ALWAYS TAKE THE CREDITUSE THE WISDOM, KNOWLEDGE, AND LEGWORK OF OTHERPEOPLE TO FURTHER YOUR OWN CAUSE. NOT ONLY WILLSUCH ASSISTANCE SAVE YOU VALUABLE TIME AND ENERGY, ITWILL GIVE YOU A GODLIKE AURA OF EFFICIENCY AND SPEED.IN THE END YOUR HELPERS WILL BE FORGOTTEN AND YOUWILL BE REMEMBERED. NEVER DO YOURSELF WHAT OTHERSCAN DO FOR YOU.
  • 9. LAW 8MAKE OTHER PEOPLECOME TO YOUUSE BAIT IF NECESSARYWHEN YOU FORCE THE OTHER PERSON TO ACT, YOU ARETHE ONE IN CONTROL. IT IS ALWAYS BETTER TO MAKEYOUR OPPONENT COME TO YOU, ABANDONING HIS OWNPLANS IN THE PROCESS. LURE HIM WITH FABULOUSGAINS – THEN ATTACK. YOU HOLD THE CARDS.
  • 10. LAW 9WIN THROUGH YOUR ACTIONS,NEVER THROUGH ARGUMENTANY MOMENTARY TRIUMPH YOU THINK GAINED THROUGHARGUMENT IS REALLY A PYRRHIC VICTORY: THE RESENTMENT ANDILL WILL YOU STIR UP IS STRONGER AND LASTS LONGER THAN ANYMOMENTARY CHANGE OF OPINION. IT IS MUCH MORE POWERFUL TOGET OTHERS TO AGREE WITH YOU THROUGH YOUR ACTIONS,WITHOUT SAYING A WORD. DEMONSTRATE, DO NOT EXPLICATE.
  • 11. LAW 10I N F E C T I O N :AVOID THE UNHAPPY AND UNLUCKYYOU CAN DIE FROM SOMEONE ELSE’S MISERY – EMOTIONAL STATESARE AS INFECTIOUS AS DISEASE. YOU MAY FEEL YOU ARE HELPINGTHE DROWNING MAN BUT YOU ARE ONLY PRECIPITATING YOUROWN DISASTER. THE UNFORTUNATE SOMETIMES DRAW MISFORTUNEON THEMSELVES; THEY WILL ALSO DRAW IT ON YOU. ASSOCIATEWITH THE HAPPY AND FORTUNATE INSTEAD.
  • 12. LAW 11LEARN TO KEEP PEOPLEDEPENDENT ON YOUTO MAINTAIN YOUR INDEPENDENCE YOU MUST ALWAYS BE NEEDEDAND WANTED. THE MORE YOU ARE RELIED ON, THE MORE FREEDOMYOU HAVE. MAKE PEOPLE DEPEND ON YOU FOR THEIR HAPPINESSAND PROSPERITY AND YOU HAVE NOTHING TO FEAR. NEVER TEACHTHEM ENOUGH SO THAT THEY CAN DO WITHOUT YOU.
  • 13. LAW 12U S E S E L E C T I V E H O N E S T Y A N D G E N E R O S I T Y T O DISARM YOUR VICTIMONE SINCERE AND HONEST MOVE WILL COVER OVERDOZENS OF DISHONEST ONES. OPEN-HEARTEDGESTURES OF HONESTY AND GENEROSITY BRINGDOWN THE GUARD OF EVEN THE MOST SUSPICIOUSPEOPLE. ONCE YOUR SELECTIVE HONESTY OPENS AHOLE IN THEIR ARMOR, YOU CAN DECEIVE ANDMANIPULATE THEM AT WILL. A TIMELY GIFT – ATROJAN HORSE – WILL SERVE THE SAME PURPOSE.
  • 14. LAW 13WHEN ASKING FOR HELP, APPEAL TO PEOPLE’S SELF-INTEREST,NEVER TO THEIR MERCY OR GRATITUDEIF YOU NEED TO TURN TO AN ALLY FOR HELP, DO NOTBOTHER TO REMIND HIM OF YOUR PAST ASSISTANCE ANDGOOD DEEDS. HE WILL FIND A WAY TO IGNOREYOU. INSTEAD, UNCOVER SOMETHING IN YOUR REQUEST,OR IN YOUR ALLIANCE WITH HIM, THAT WILL BENEFITHIM, AND EMPHASIZE IT OUT OF ALL PROPORTION. HEWILL RESPOND ENTHUSIASTICALLY WHEN HE SEESSOMETHING TO BE GAINED FOR HIMSELF.
  • 15. LAW 14POSE AS A FRIEND,WORK AS A SPYKNOWING ABOUT YOUR RIVAL IS CRITICAL. USE SPIES TOGATHER VALUABLE INFORMATION THAT WILL KEEP YOU ASTEP AHEAD. BETTER STILL: PLAY THE SPY YOURSELF. INPOLITE SOCIAL ENCOUNTERS, LEARN TO PROBE. ASKINDIRECT QUESTIONS TO GET PEOPLE TO REVEAL THEIRWEAKNESSES AND INTENTIONS. THERE IS NO OCCASIONTHAT IS NOT AN OPPORTUNITY FOR ARTFUL SPYING.
  • 16. LAW 15CRUSH YOUR ENEMY TOTALLYALL GREAT LEADERS SINCE MOSES HAVE KNOWN THAT AFEARED ENEMY MUST BE CRUSHED COMPLETELY. (SOMETIMESTHEY HAVE LEARNED THIS THE HARD WAY.) IF ONE EMBER ISLEFT ALIGHT, NO MATTER HOW DIMLY IT SMOLDERS, A FIREWILL EVENTUALLY BREAK OUT. MORE IS LOST THROUGHSTOPPING HALFWAY THAN THROUGH TOTAL ANNIHILATION:THE ENEMY WILL RECOVER, AND WILL SEEK REVENGE. CRUSHHIM, NOT ONLY IN BODY BUT IN SPIRIT.
  • 17. LAW 16USE ABSENCE TO INCREASERESPECT AND HONORTOO MUCH CIRCULATION MAKES THE PRICE GO DOWN: THEMORE YOU ARE SEEN AND HEARD FROM, THE MORE COMMONYOU APPEAR. IF YOU ARE ALREADY ESTABLISHED IN A GROUP,TEMPORARY WITHDRAWAL FROM IT WILL MAKE YOU MORETALKED ABOUT, EVEN MORE ADMIRED. YOU MUST LEARN WHENTO LEAVE. CREATE VALUE THROUGH SCARCITY.
  • 18. LAW 17KEEP OTHERS IN SUSPENDED TERROR:CULTIVATE AN AIR OF UNPREDICTABILITYHUMANS ARE CREATURES OF HABIT WITH AN INSATIABLE NEEDTO SEE FAMILIARITY IN OTHER PEOPLE’S ACTIONS. YOURPREDICTABILITY GIVES THEM A SENSE OF CONTROL. TURN THETABLES: BE DELIBERATELY UNPREDICTABLE. BEHAVIOR THATSEEMS TO HAVE NO CONSISTENCY OR PURPOSE WILL KEEPTHEM OFF-BALANCE, AND THEY WILL WEAR THEMSELVES OUTTRYING TO EXPLAIN YOUR MOVES. TAKEN TO AN EXTREME, THISSTRATEGY CAN INTIMIDATE AND TERRORIZE.
  • 19. LAW 18DO NOT BUILD FORTRESSES TO PROTECT YOURSELF – ISOLATION IS DANGEROUSTHE WORLD IS DANGEROUS AND ENEMIES ARE EVERYWHERE –EVERYONE HAS TO PROTECT THEMSELVES. A FORTRESS SEEMSTHE SAFEST. BUT ISOLATION EXPOSES YOU TO MORE DANGERSTHAN IT PROTECTS YOU FROM – IT CUTS YOU OFF FROMVALUABLE INFORMATION, IT MAKES YOU CONSPICUOUS ANDAN EASY TARGET. BETTER TO CIRCULATE AMONG PEOPLE FINDALLIES, MINGLE. YOU ARE SHIELDED FROM YOUR ENEMIES BYTHE CROWD.
  • 20. LAW 19KNOW WHO YOU’RE DEALING WITH –DO NOT OFFEND THE WRONG PERSONTHERE ARE MANY DIFFERENT KINDS OF PEOPLE IN THE WORLD,AND YOU CAN NEVER ASSUME THAT EVERYONE WILL REACT TOYOUR STRATEGIES IN THE SAME WAY. DECEIVE OR OUTMANEUVERSOME PEOPLE AND THEY WILL SPEND THE REST OF THEIR LIVESSEEKING REVENGE. THEY ARE WOLVES IN LAMBS’ CLOTHING.CHOOSE YOUR VICTIMS AND OPPONENTS CAREFULLY, THEN –NEVER OFFEND OR DECEIVE THE WRONG PERSON.
  • 21. LAW 20DO NOT COMMIT TO ANYONEIT IS THE FOOL WHO ALWAYS RUSHES TO TAKE SIDES. DONOT COMMIT TO ANY SIDE OR CAUSE BUT YOURSELF. BYMAINTAINING YOUR INDEPENDENCE, YOU BECOME THEMASTER OF OTHERS – PLAYING PEOPLE AGAINST ONEANOTHER, MAKING THEM PURSUE YOU.
  • 22. LAW 21PLAY A SUCKER TO CATCH A SUCKER –SEEM DUMBER THAN YOUR MARKNO ONE LIKES FEELING STUPIDER THAN THE NEXT PERSONS.THE TRICK, IS TO MAKE YOUR VICTIMS FEEL SMART – ANDNOT JUST SMART, BUT SMARTER THAN YOU ARE. ONCECONVINCED OF THIS, THEY WILL NEVER SUSPECT THAT YOUMAY HAVE ULTERIOR MOTIVES.
  • 23. LAW 22USE THE SURRENDER TACTIC:TRANSFORM WEAKNESS INTO POWERWHEN YOU ARE WEAKER, NEVER FIGHT FOR HONOR’S SAKE;CHOOSE SURRENDER INSTEAD. SURRENDER GIVES YOU TIMETO RECOVER, TIME TO TORMENT AND IRRITATE YOURCONQUEROR, TIME TO WAIT FOR HIS POWER TO WANE. DONOT GIVE HIM THE SATISFACTION OF FIGHTING ANDDEFEATING YOU – SURRENDER FIRST. BY TURNING THE OTHERCHECK YOU INFURIATE AND UNSETTLE HIM. MAKE SURRENDERA TOOL OF POWER.
  • 24. LAW 23CONCENTRATE YOUR FORCESCONSERVE YOUR FORCES AND ENERGIES BY KEEPING THEMCONCENTRATED AT THEIR STRONGEST POINT. YOU GAIN MOREBY FINDING A RICH MINE AND MINING IT DEEPER, THAN BYFLITTING FROM ONE SHALLOW MINE TO ANOTHER – INTENSITYDEFEATS EXTENSITY EVERY TIME. WHEN LOOKING FORSOURCES OF POWER TO ELEVATE YOU, FIND THE ONE KEYPATRON, THE FAT COW WHO WILL GIVE YOU MILK FOR A LONGTIME TO COME.
  • 25. LAW 24PLAY THEPERFECT COURTIERTHE PERFECT COURTIER THRIVES IN A WORLD WHEREEVERYTHING REVOLVES AROUND POWER AND POLITICALDEXTERITY. HE HAS MASTERED THE ART OF INDIRECTION; HEFLATTERS, YIELDS TO SUPERIORS, AND ASSERTS POWER OVEROTHERS IN THE MOT OBLIQUE AND GRACEFUL MANNER. LEARNAND APPLY THE LAWS OF COURTIERSHIP AND THERE WILL BENO LIMIT TO HOW FAR YOU CAN RISE IN THE COURT.
  • 26. LAW 25RE-CREATE YOURSELFDO NOT ACCEPT THE ROLES THAT SOCIETY FOISTS ON YOU.RE-CREATE YOURSELF BY FORGING A NEW IDENTITY, ONE THATCOMMANDS ATTENTION AND NEVER BORES THE AUDIENCE. BETHE MASTER OF YOUR OWN IMAGE RATHER THAN LETTINGOTHERS DEFINE IF FOR YOU. INCORPORATE DRAMATICDEVICES INTO YOUR PUBLIC GESTURES AND ACTIONS – YOURPOWER WILL BE ENHANCED AND YOUR CHARACTER WILL SEEMLARGER THAN LIFE.
  • 27. LAW 26KEEP YOURHANDS CLEANYOU MUST SEEM A PARAGON OF CIVILITY ANDEFFICIENCY: YOUR HANDS ARE NEVER SOILED BYMISTAKES AND NASTY DEEDS. MAINTAIN SUCH ASPOTLESS APPEARANCE BY USING OTHERS ASSCAPEGOATS AND CAT’S-PAWS TO DISGUISEYOUR INVOLVEMENT.
  • 28. LAW 27PLAY ON PEOPLE’S NEED TO BELIEVETO CREATE A CULTLIKE FOLLOWINGPEOPLE HAVE AN OVERWHELMING DESIRE TO BELIEVE IN SOMETHING. BECOME THE FOCALPOINT OF SUCH DESIRE BY OFFERING THEM A CAUSE, A NEW FAITH TO FOLLOW. KEEPYOUR WORDS VAGUE BUT FULL OF PROMISE; EMPHASIZE ENTHUSIASM OVER RATIONALITYAND CLEAR THINKING. GIVE YOUR NEW DISCIPLES RITUALS TO PERFORM, ASK THEM TOMAKE SACRIFICES ON YOUR BEHALF. IN THE ABSENCE OF ORGANIZED RELIGION ANDGRAND CAUSES, YOUR NEW BELIEF SYSTEM WILL BRING YOU UNTOLD POWER.
  • 29. LAW 28ENTER ACTION WITH BOLDNESSIF YOU ARE UNSURE OF A COURSE OF ACTION, DO NOTATTEMPT IT. YOUR DOUBTS AND HESITATIONS WILL INFECTYOUR EXECUTION. TIMIDITY IS DANGEROUS: BETTER TO ENTERWITH BOLDNESS. ANY MISTAKES YOU COMMIT THROUGHAUDACITY ARE EASILY CORRECTED WITH MORE AUDACITY.EVERYONE ADMIRES THE BOLD; NO ONE HONORS THE TIMID.
  • 30. LAW 29PLAN ALL THE WAYTO THE ENDTHE ENDING IS EVERYTHING. PLAN ALL THE WAY TO IT, TAKINGINTO ACCOUNT ALL THE POSSIBLE CONSEQUENCES, OBSTACLES,AND TWISTS OF FORTUNE THAT MIGHT REVERSE YOUR HARD WORKAND GIVE THE GLORY TO OTHERS. BY PLANNING TO THE END YOUWILL NOT BE OVERWHELMED BY CIRCUMSTANCES AND YOU WILLKNOW WHEN TO STOP. GENTLY GUIDE FORTUNE AND HELPDETERMINE THE FUTURE BY THINKING FAR AHEAD.
  • 31. LAW 30MAKE YOUR ACCOMPLISHMENTSSEEM EFFORTLESSYOUR ACTIONS MUST SEEM NATURAL AND EXECUTED WITHEASE. ALL THE TOIL AND PRACTICE THAT GO INTO THEM, ANDALSO ALL THE CLEVER TRICKS, MUST BE CONCEALED. WHENYOU ACT, ACT EFFORTLESSLY, AS IF YOU COULD DO MUCHMORE. AVOID THE TEMPTATION OF REVEALING HOW HARD YOUWORK – IT ONLY RAISES QUESTIONS. TEACH NO ONE YOURTRICKS OR THEY WILL BE USED AGAINST YOU.
  • 32. LAW 31CONTROL THE OPTIONS:GET OTHERS TO PLAY WITH THE CARDS YOU DEALTHE BEST DECEPTIONS ARE THE ONES THAT SEEM TO GIVE THEOTHER PERSON A CHOICE: YOUR VICTIMS FEEL THEY ARE INCONTROL, BUT ARE ACTUALLY YOUR PUPPETS. GIVE PEOPLEOPTIONS THAT COME OUT IN YOUR FAVOR WHICHEVER ONETHEY CHOOSE. FORCE THEM TO MAKE CHOICES BETWEEN THELESSER OF TWO EVILS, BOTH OF WHICH SERVE YOUR PURPOSE.PUT THEM ON THE HORNS OF A DILEMMA: THEY ARE GOREDWHEREVER THEY TURN.
  • 33. LAW 32PLAY TO PEOPLE’S FANTASIESTHE TRUTH IS OFTEN AVOIDED BECAUSE IT IS UGLY ANDUNPLEASANT. NEVER APPEAL TO TRUTH AND REALITY UNLESSYOU ARE PREPARED FOR THE ANGER THAT COMES FORDISENCHANTMENT. LIFE IS SO HARSH AND DISTRESSING THATPEOPLE WHO CAN MANUFACTURE ROMANCE OR CONJURE UPFANTASY ARE LIKE OASES IN THE DESERT: EVERYONE FLOCKSTO THEM. THERE IS GREAT POWER IN TAPPING INTO THEFANTASIES OF THE MASSES.
  • 34. LAW 33DISCOVER EACH MAN’STHUMBSCREWEVERYONE HAS A WEAKNESS, A GAP IN THE CASTLEWALL. THAT WEAKNESS IS USUALLY AN INSECURITY,ANUNCONTROLLABLE EMOTION OR NEED; IT CAN ALSO BE ASMALL SECRET PLEASURE. EITHER WAY, ONCE FOUND, ITIS A THUMBSCREW YOU CAN TURN TO YOUR ADVANTAGE
  • 35. LAW 34B E R O YA L I N Y O U R O W N F A S H I O N :ACT LIKE A KING TO BE TREATED LIKE ONETHE WAY YOU CARRY YOURSELF WILL OFTEN DETERMINE HOWYOU ARE TREATED; IN THE LONG RUN, APPEARING VULGAR ORCOMMON WILL MAKE PEOPLE DISRESPECT YOU. FOR A KINGRESPECTS HIMSELF AND INSPIRES THE SAME SENTIMENT INOTHERS. BY ACTING REGALLY AND CONFIDENT OF YOUR POWERS,YOU MAKE YOURSELF SEEM DESTINED TO WEAR A CROWN.
  • 36. LAW 35MASTER THE ART OF TIMINGNEVER SEEM TO BE IN A HURRY – HURRYING BETRAYS A LACKOF CONTROL OVER YOURSELF, AND OVER TIME. ALWAYS SEEMPATIENT, AS IF YOU KNOW THAT EVERYTHING WILL COME TOYOU EVENTUALLY. BECOME A DETECTIVE OF THE RIGHTMOMENT; SNIFF OUT THE SPIRIT OF THE TIMES, THE TRENDSTHAT WILL CARRY YOU TO POWER. LEARN TO STAND BACKWHEN THE TIME IS NOT YET RIPE, AND TO STRIKE FIERCELYWHEN IT HAS REACHED FRUITION.
  • 37. LAW 36D I S D A I N T H I N G S YOU CANNOT HAV E :IGNORING THEM IS THE BEST REVENGEBY ACKNOWLEDGING A PETTY PROBLEM YOU GIVE I TEXISTENCE AND CREDIBILITY. THE MORE ATTENTION YOU PAYAN ENEMY, THE STRONGER YOU MAKE HIM; AND A SMALLMISTAKE IS OFTEN MADE WORSE AND MORE VISIBLE WHENYOU TRY TO FIX IT. IT IS SOMETIMES BEST TO LEAVE THINGSALONE. IF THERE IS SOMETHING YOU WANT BUT CANNOTHAVE, SHOW CONTEMPT FOR IT. THE LESS INTEREST YOUREVEAL, THE MORE SUPERIOR YOU SEEM.
  • 38. LAW 37CREATE COMPELLINGSPECTACLESSTRIKING IMAGERY AND GRAND SYMBOLIC GESTURES CREATETHE AURA OF POWER – EVERYONE RESPONDS TO THEM. STAGESPECTACLES FOR THOSE AROUND YOU, THEN FULL OFARRESTING VISUALS AND RADIANT SYMBOLS THAT HEIGHTENYOUR PRESENCE. DAZZLED BY APPEARANCES, NO ONE WILLNOTICE WHAT YOU ARE REALLY DOING.
  • 39. LAW 38THINK AS YOU LIKEBUT BEHAVE LIKE OTHERSIF YOU MAKE A SHOW OF GOING AGAINST THE TIMES, FLAUNTING YOUR UNCONVENTIONALIDEAS AND UNORTHODOX WAYS, PEOPLE WILL THINK THAT YOU ONLY WANT ATTENTIONAND THAT YOU LOOK DOWN UPON THEM. THEY WILL FIND A WAY TO PUNISH YOU FORMAKING THEM FEEL INFERIOR. IT IS FAR SAFER TO BLEND IN AND NURTURE THE COMMONTOUCH. SHARE YOUR ORIGINALITY ONLY WITH TOLERANT FRIENDS AND THOSE WHO ARESURE TO APPRECIATE YOUR UNIQUENESS.
  • 40. LAW 39STIR UP WATERSTO CATCH FISHA N G E R A N D E M O T I O N A R E S T R A T E G I C A L L YCOUNTERPRODUCTIVE. YOU MUST ALWAYS STAY CALMAND OBJECTIVE. BUT IF YOU CAN MAKE YOUR ENEMIESANGRY WHILE STAYING CALM YOURSELF, YOU GAIN ADECIDED ADVANTAGE. PUT YOUR ENEMIES OFF-BALANCE:FIND THE CHINK IN THEIR VANITY THROUGH WHICH YOUCAN RATTLE THEM AND YOU HOLD THE STRINGS.
  • 41. LAW 40DESPISE THE FREE LUNCHWHAT IS OFFERED FOR FREE IS DANGEROUS – IT USUALLY INVOLVESEITHER A TRICK OR A HIDDEN OBLIGATION. WHAT HAS WORTH ISWORTH PAYING FOR. BY PAYING YOUR OWN WAY YOU STAY CLEAROF GRATITUDE, GUILT, AND DECEIT. IT IS ALSO OFTEN WISE TO PAYTHE FULL PRICE – THERE IS NO CUTTING CORNERS WITH EXCELLENCE.BE LAVISH WITH YOUR MONEY AND KEEP IT CIRCULATING, FORGENEROSITY IS A SIGN AND A MAGNET FOR POWER.
  • 42. LAW 41AVOID STEPPING INTOA GREAT MAN’S SHOESWHAT HAPPENS FIRST ALWAYS APPEARS BETTER AND MORE ORIGINALTHAN WHAT COMES AFTER. IF YOU SUCCEED A GREAT MAN OR HAVE AFAMOUS PARENT, YOU WILL HAVE TO ACCOMPLISH DOUBLE THEIRACHIEVEMENTS TO OUTSHINE THEM. DO NOT GET LOST IN THEIRSHADOW, OR STUCK IN A PAST NOT OF YOUR OWN MAKING:ESTABLISH YOUR OWN NAME AND IDENTITY BY CHANGING COURSE.SLAY THE OVERBEARING FATHER, DISPARAGE HIS LEGACY, AND GAINPOWER BY SHINING IN YOUR OWN WAY.
  • 43. LAW 42STRIKE THE SHEPHERDAND THE SHEEP WILL SCATTERTROUBLE CAN OFTEN BE TRACED TO A SINGLE STRONG INDIVIDUAL –THE STIRRER, THE ARROGANT UNDERLING, THE POISONED OFGOODWILL. IF YOU ALLOW SUCH PEOPLE ROOM TO OPERATE,OTHERS WILL SUCCUMB TO THEIR INFLUENCE. DO NOT WAIT FORTHE TROUBLES THEY CAUSE TO MULTIPLY, DO NOT TRY TONEGOTIATE WITH THEM – THEY ARE IRREDEEMABLE. NEUTRALIZETHEIR INFLUENCE BY ISOLATING OR BANISHING THEM. STRIKE AT THESOURCE OF THE TROUBLE AND THE SHEEP WILL SCATTER.
  • 44. LAW 43WORK ON THE HEARTSAND MINDS OF OTHERSCOERCION CREATES A REACTION THAT WILL EVENTUALLY WORK AGAINST YOU. YOUMUST SEDUCE OTHERS INTO WANTING TO MOVE IN YOUR DIRECTION. A PERSON YOUHAVE SEDUCED BECOMES YOUR LOYAL PAWN. AND THE WAY TO SEDUCE OTHERS IS TOOPERATE ON THEIR INDIVIDUAL PSYCHOLOGIES AND WEAKNESSES. SOFTEN UP THERESISTANT BY WORKING ON THEIR EMOTIONS, PLAYING ON WHAT THEY HOLD DEARAND WHAT THEY FEAR. IGNORE THE HEARTS AND MINDS OF OTHERS AND THEY WILLGROW TO HATE YOU.
  • 45. LAW 44DISARM AND INFURIATEWITH THE MIRROR EFFECTTHE MIRROR REFLECTS REALITY, BUT IT IS ALSO THE PERFECT TOOL FORDECEPTION: WHEN YOU MIRROR YOUR ENEMIES, DOING EXACTLY ASTHEY DO, THEY CANNOT FIGURE OUT YOUR STRATEGY. THE MIRROREFFECT MOCKS AND HUMILIATES THEM, MAKING THEM OVERREACT. BYHOLDING UP A MIRROR TO THEIR PSYCHES, YOU SEDUCE THEM WITHTHE ILLUSION THAT YOU SHARE THEIR VALUES; BY HOLDING UP AMIRROR TO THEIR ACTIONS, YOU TEACH THEM A LESSON. FEW CANRESIST THE POWER OF MIRROR EFFECT.
  • 46. LAW 45PREACH THE NEED FOR CHANGE,BUT NEVER REFORM TOO MUCH AT ONCEEVERYONE UNDERSTANDS THE NEED FOR CHANGE IN THE ABSTRACT,BUT ON THE DAY-TO-DAY LEVEL PEOPLE ARE CREATURES OF HABIT.TOO MUCH INNOVATION IS TRAUMATIC, AND WILL LEAD TO REVOLT. IFYOU ARE NEW TO A POSITION OF POWER, OR AN OUTSIDER TRYING TOBUILD A POWER BASE, MAKE A SHOW OF RESPECTING THE OLD WAY OFDOING THINGS. IF CHANGE IS NECESSARY, MAKE IT FEEL LIKE A GENTLEIMPROVEMENT ON THE PAST.
  • 47. LAW 46NEVER APPEAR TOO PERFECTA P P E A R I N G B E T T E R T H A N OT H E R S I S A LWA Y SDANGEROUS, BUT MOST DANGEROUS OF ALL IS TOAPPEAR TO HAVE NO FAULTS OR WEAKNESSES. ENVYC R E A T E S S I L E N T E N E M I E S . I T I S S M A R T T OOCCASIONALLY DISPLAY DEFECTS, AND ADMIT TOHARMLESS VICES, IN ORDER TO DEFLECT ENVY ANDAPPEAR MORE HUMAN AND APPROACHABLE. ONLY GODSAND THE DEAD CAN SEEM PERFECT WITH IMPUNITY.
  • 48. LAW 47DO NOT GO PAST THE MARK YOU AIMED FOR;IN VICTORY, LEARN WHEN TO STOPTHE MOMENT OF VICTORY IS OFTEN THE MOMENT OFGREATEST PERIL. IN THE HEAT OF VICTORY, ARROGANCEAND OVERCONFIDENCE CAN PUSH YOU PAST THE GOALYOU HAD AIMED FOR, AND BY GOING TOO FAR, YOU MAKEMORE ENEMIES THAN YOU DEFEAT. DO NOT ALLOWSUCCESS TO GO TO YOUR HEAD. THERE IS NO SUBSTITUTEFOR STRATEGY AND CAREFUL PLANNING. SET A GOAL, ANDWHEN YOU REACH IT, STOP.
  • 49. LAW 48ASSUME FORMLESSNESSBY TAKING A SHAPE, BY HAVING A VISIBLE PLAN, YOU OPENYOURSELF TO ATTACK. INSTEAD OF TAKING A FORM FOR YOURENEMY TO GRASP, KEEP YOURSELF ADAPTABLE AND ON THEMOVE. ACCEPT THE FACT THAT NOTHING IS CERTAIN AND NOLAW IS FIXED. THE BEST WAY TO PROTECT YOURSELF IS TO BEAS FLUID AND FORMLESS AS WATER; NEVER BET ON STABILITYOR LASTING ORDER. EVERYTHING CHANGES.
  • 50. GUIDE TOPRODUCTIVITYBY ROBERT GREENEDOWNLOAD THE GUIDE TO PRODUCTIVITY
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