Mobile trends, web & native

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robert-nyman
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Mobile trends, marketshare, revenue, developer climate and more
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  • 1. Mobile trends,web & [email protected]
  • 2. Mozilla is aglobal non-profitdedicatedto putting youin control ofyour onlineexperience andshaping thefuture of theWeb for thepublic good
  • 3. Mobile phone trends
  • 4. iOS controls most of the high-end device market!Android almost every other area!Windows Phone gains developer interest, but not usersVision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 5. IDC: Smartphone OS Market Share, Q2 2014
  • 6. IDC: Smartphone OS Market Share, Q2 2014
  • 7. 255 million units shippedNearly 85% of the market shareIDC: Smartphone OS Market Share, Q2 2014
  • 8. Android fragmentationAndroid Fragmentation Visualized (August 2014)
  • 9. Users
  • 10. Quartz - These are the 25most popular mobile appsin America
  • 11. Men WomenGuardian - Women taking the lead when it comes to mobileApp types & usage5037,52512,50Health Entertainment Lifestyle Social networking Games
  • 12. Business Insider/Flurry
  • 13. Business Insider/Flurry
  • 14. Android Wear
  • 15. Developer climate
  • 16. Programming languages,Mobile app developersHTML542Vision Mobile, Developer Economics Q3 2014: State of the Developer NationOther27C#23Objective-C24C/C++26Java (Android)38
  • 17. 47% of iOS developers, 42% of Android developers!use something other than the native languageVision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 18. Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 19. Android iOS Windows Phone BlackBerry 10 OthersPlatform priorityVision Mobile, Developer Economics Q3 2014: State of the Developer Nation13%3%10%32%42%
  • 20. No of platform targetsVision Mobile, Developer Economics Q3 2014: State of the Developer Nation2,92,1751,450,7250July 2013 July 2014
  • 21. App revenueVision Mobile, Developer Economics Q3 2014: State of the Developer NationHaves12%Strugglers19%Poverty stricken22%Have nothings47%
  • 22. Majority of app businesses not sustainable with current revenue50% of iOS developers, 64% of Android developersbelow the ‘app poverty line” of $500 per app per monthVision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 23. Games dominate app store revenues,yet most games developers struggle!33% of developers make games57% of those games make less than $500 per monthVision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 24. Target usersVision Mobile, Developer Economics Q3 2014: State of the Developer Nation7052,53517,50Targets consumers Targets professionals Targets enterprise
  • 25. Developers who target enterprises:!Twice as likely to be earning over $5k per app per monthAlmost 3 times as likely to earn more than $25k per app per month.Vision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 26. Third party tools are a critical part of successful app businesses!The more tools a developer uses, the more money they makeVision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 27. Emerging markets
  • 28. IDC: Worldwide Smartphone Forecast by Region
  • 29. IDC: Smartphone Average Selling Price
  • 30. Google Plans to Spend ~$1 Billion on Android One in IndiaVision Mobile, Developer Economics Q3 2014: State of the Developer Nation
  • 31. Robert [email protected]@robertnyman
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